Spotify has taken a major step to adding video to its music content database as it launches a video advertising service. The music streaming company has teamed up with Sony Pictures to launch a video player which will give space on the website dedicated to video advertising.
The Flash player will allow users to play, pause, rewind and adjust volume during adverts. A seperate audio message announces the movie release date and drives users to click on a banner to view the trailer.
For £9.99 a month users can stream music for free with one advert played every half an hour. A free version is also available with more ads played during playlists.
The Swedish founder Daniel Ek believes that eventually movies and television shows could be added in the future.
The Swedish founder Daniel Ek believes that eventually movies and television shows could be added in the future.
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